Nearshoring ist eine Art von offshoring , bei der ein Unternehmen seinen Betrieb oder seine Dienstleistungen in ein benachbartes Land verlagert, oft in ein Land, das eine gemeinsame Grenze hat oder in der gleichen Zeitzone liegt. Die Motivation für nearshoring ist oft die Senkung der Arbeitskosten bei gleichzeitiger Minimierung der mit unterschiedlichen Zeitzonen und kulturellen Unterschieden verbundenen Herausforderungen, was eine besser synchronisierte Kommunikation und Zusammenarbeit ermöglicht.
Nearshoring hat sich als eine überzeugende Strategie erwiesen, die einen Mittelweg zwischen der Kosteneffizienz von offshoringund den Vorteilen des Inlandsgeschäfts bietet.
Nearshoring bietet mehrere Vorteile und ist daher für viele Unternehmen eine attraktive Option:
Cultural alignment: Similar cultural backgrounds can lead to better communication and understanding between the teams.
Reduced travel time and costs: Geographic proximity allows for shorter, more affordable travel, making in-person meetings and site visits more feasible.
Time zone compatibility: Operating in similar time zones enhances real-time communication and collaboration, enabling quicker responses to challenges and opportunities.
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Herr Stephan Dorn
Geschäftsführender Gesellschafter
Trotz seiner Vorteile ist nearshoring nicht frei von Herausforderungen, zu denen auch die folgenden gehören
Cost Savings May Vary: While nearshoring can reduce operational costs, the savings might not be as significant as those achieved through offshoring to countries with substantially lower labor costs.
Economic and Political Stability: The economic and political stability of the nearshore country is crucial, as any instability can impact operations and partnerships.
Nearshoring works for a broad set of activities like software development, call center activities, back office tasks, etc. It offers moderate cost-saving potentials compared to offshoring, but the complexity to manage is lower as well. Therefore, it also qualifies for very small teams. For more details, you can read our Nearshoring vs Offshoring blog post.
Which countries are used for nearshoring depends on your location. Clients from the US nearshore to Mexico, clients from Australia nearshore e.g. to the Philippines. Clients from Western Europe often have used countries like Poland in Eastern Europe or Portugal. For several years, we have seen salaries for qualified talents rising in those countries, which makes it more difficult to achieve significant cost savings by choosing these countries. Some of our clients now choose countries like Turkey, Tunisia, or Egypt as nearshore destinations. They are still in a similar time zone and have cultural proximity while offering competitive salaries. Another trend we see is that many clients establish their nearshore team without having a local entity in the nearshore country. They use an EOR provider instead. We call this service Nearshoring by Employee Leasing. The approach is straightforward. FMC Group hires employees in the nearshore country on behalf of the client. The client takes over the functional management of the employee while we take over the administrative part (paying salary, payroll tax, social security, etc.). For some clients, we take over additional tasks like recruitment, providing office space, purchasing notebooks and mobile phones, etc. This works for all company sizes and many different use cases, as there is no minimum team size – we have clients that start with one employee abroad.
Wenn Sie sich für dieses Thema interessieren, empfehlen wir Ihnen unser Webinar on demand "Smart Cost Savings Through Nearshoring by Personal-Leasing".
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