Market Research in Singapore and Southeast Asia

Our market research offers clear insights to help you understand the Singapore market and support your market entry and development across the wider Southeast Asian region.

How we help you understand the market

Researching emerging markets presents distinct challenges. Reliable information sources can be scarce, and conducting primary research in local languages is often more complex than in developed markets, as personal connections and unique local factors can play a significant role.

For over 25 years, we have assisted our clients in understanding emerging markets by carrying out comprehensive market research projects. With our expertise, we have developed a keen understanding of local challenges and can effectively differentiate between trustworthy and misleading information.

Market research is a critical tool for grasping Singapores and Southeast Asia regions unique conditions, including market size, competition, and emerging trends.

Singapore market research is pivotal for businesses aiming to navigate the unique characteristics of this global business hub, leveraging advanced technological infrastructure and consumer insights.

Southeast Asia region is a major hub for production and serves as a strategic export center for numerous industries, such as electronics, financial services, and logistics. Additionally, its location provides easy access to the broader ASEAN market, offering a gateway to over 600 million people in Southeast Asia.

If youre looking for a clear and well-structured report tailored to your questions about the Singapore and Southeast Asia market, we are the ideal partner for you.

We offer market research services for Egypt, Turkey, the UAE, Morocco, Tunisia, Egypt, and Saudi Arabia.

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Get in Touch with Us

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Ms. Berna Y. Gurleyen
Head of Competence Centre Research Services

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Advantages of analysing key markets in Singapore and Southeast Asia with FMC Group

FMC Group’s market research methodology and tools for Singapore and Southeast Asia

Typical scope for market research in Singapore and Southeast Asia

Learn more about Competence Centre Research Services

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Our additional services to understand Singapore and Southeast Asia market

Market visit to Singapore and Southeast Asia Countries

A visit to the region offers hands-on understanding of the business environment and an opportunity to speak directly with market players, guided by local experts. It is often used to complement market research or as a stand-alone option for cost-effective exploration.

We handle the entire visit logistics—from airport pick-up to scheduling meetings—allowing for an efficient and focused experience in Singapore and Southeast Asia.

If travel is not an option, we can organize structured online meetings.

Opportunity screening in Singapore and Southeast Asia

We conduct opportunity screening to help you assess your fit in the Singaporean market. This includes creating a targeted list of potential customers and conducting interviews to understand the level of market interest. Clients often use this input for follow-up actions.

Information about the Singapore market

Official name: Republic of Singapore

Capital: Singapore (City-State)

Government type: Parliamentary republic

Head of state: President THARMAN Shanmugaratnam (since 14 September 2023)

Ruling party: People’s Action Party or PAP

Land mass: 709.2 sqkm

Sea and water: 10 sqkm

Currency: Singapore Dollar (SGD)

Major urban areas: Singapore (6,081 million)

Language: English (official) 48.3%, Mandarin (official) 29.9%, other Chinese dialects (includes Hokkien, Cantonese, Teochew, Hakka) 8.7%, Malay (official) 9.2%, Tamil (official) 2.5%, other 1.4% (2020 est.)

Time zone: UTC +8

Telephone code: +65

Climate: Tropical, hot, humid, rainy. Two distinct monsoon seasons – northeastern monsoon (December to March) and southwestern monsoon (June to September); inter-monsoon – frequent afternoon and early evening thunderstorms.

National holidays: National Day (Aug. 9, 1965)

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Neighboring countries: Malaysia and Indonesia

Coastline: 193 km

Strategic location: Singapore is a key maritime hub in Southeast Asia, positioned along the Strait of Malacca, one of the world’s busiest shipping lanes. Its strategic location facilitates global trade and connects major shipping routes between the Indian Ocean and the South China Sea.

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Population: 6,036,860 (2024)

Life expectancy: 81 years (men), 85 years (women) (2023)

Population density: 8,539,4/sqkm (2024)

Population growth rate: 0.7% (2024)

Population distribution:Most of the urbanization is along the southern coast, with relatively dense population clusters found in the central areas

Labor force: 3,672 million (2024)

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

GDP in current prices: USD 547.39 billion (2024)

GDP growth: 4.4% (2024)

GDP per capita: USD 90.67 thousands (2024) 

Unemployment: 3.2% (2024)

Inflation: 2.4% (2024)

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Total exports: USD 504,878,086 thousands (2024)

Total imports: USD 457,612,578 thousands (2024)

Trade balance: USD 47,265,508 thousands (2024)

Main exports: Electrical machinery and equipment, nuclear reactors, boilers, machinery and mechanical appliances, mineral fuels, mineral oils, optical, photographic, cinematographic, measuring, checking.

Main imports: Electrical machinery and equipment, mineral fuels, mineral oil, nuclear reactors, boilers, machinery and mechanical appliances, nuclear reactors, boilers, machinery and mechanical appliances.

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

According to the 2025 World Investment Report 2025 published by UNCTAD:

FDI: USD 143,352 million (2024)

FDI stock: USD 2,230,874 million (2024)

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Total telephone subscriptions (fixed lines): 1,912 million (2023)

Total mobile line subscriptions: 9.65 million (2023)

Internet country code: .sg

Broadband – fixed subscriptions: 1.57 million (2023)

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Number of airports: 9 (2025)

Total railways: Not relevant

Major seaports: Jurong Island, Keppel – (East Singapore), Pulau Bukom, Pulau Sebarok.

Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)

Our office in Singapore

FMC Group Singapore

160 Robinson Rd
SINGAPORE 068914

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