We offer clear insight to help you understand your market potential and the local business landscape in Dubai and the United Arab Emirates.
For more than 25 years, we help our clients to understand emerging markets by conducting market research projects. We believe that with our experience, we have a good understanding of local challenges and can distinguish between reliable and misleading information.
Market Research is a valuable tool to understand the specific conditions in the UAE.
With its high purchasing power with a GDP per capita of USD 48.83, the UAE can be preferred as an attractive market to sell products including machinery, motor vehicles, plastics, as well as various consumer goods. It can also be used as a hub to reach the GCC (56 million people), benefiting from the customs union there, or the Middle East (358 million people) region. Before deciding on the market entry strategy or local investments, market research can provide significant insight.
If you would like to have an easy-to-read and clear-cut formatted report which is prepared according to your questions about the market conditions in UAE, we are the right partner for you.
We offer market research for Türkiye, Singapore, Morocco, Tunisia, Egypt, and Saudi Arabia.
Get in Touch with Us
Ms. Berna Y. Gurleyen
Head of Competence Centre Research Services
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More InformationIn-market visits provide direct, hands-on insight and allow you to evaluate the UAE market firsthand, supported by local experts. This approach is often chosen as a cost-effective alternative or as a complementary step following market research to meet stakeholders face-to-face.
We accompany such visits in the UAE and also provide intercultural guidance. All arrangements are managed—from airport pick-up to local transportation and visit coordination—which is particularly valuable in multi-city trips across the Emirates.
If travel is not possible, we can arrange virtual meetings with selected stakeholders in the UAE.
Opportunity screening offers a practical approach to assess the market potential in the UAE. We build a tailored list of potential customers and conduct interviews with a representative sample. This allows you to gauge your company’s relevance directly. Many clients use the results to follow up on the generated leads.
Official name: United Arab Emirates
Capital: Abu Dhabi
Government type: Federation of monarchies
Head of state: President MUHAMMAD BIN ZAYID Al Nuhayyan (since 14 May 2022)
Head of government: Prime Minister and Co-Vice President MUHAMMAD BIN RASHID Al Maktum (since 5 January 2006)
Land mass: 83,600 sqkm
Sea and water: 0 km sqkm
Currency: UAE Dirham (د.إ / AED)
Major urban areas: Dubai (3,008 million), Sharjah (1,831 million), ABU DHABI (1,567 million)
Language: Arabic (official language) and English, while Hindu, Urdu, and other South Asian languages are widely spoken.
Time zone: GST (UTC + 04:00)
Telephone code: +971
Climate: Desert, cooler in eastern mountains
National holidays: Independence Day (National Day), Dec. 02, 1971
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
Neighboring countries: Oman and Saudi Arabia
Coastline: 1,318 km
Strategic location: The United Arab Emirates is one of the Persian Gulf States, a country in the southeast of the Arabian Peninsula with a coastline at the Persian Gulf (Arab Gulf) and the Gulf of Oman. The UAE’s strategic location makes it a hub for businesses looking to expand their operations in the Middle East, and market research can provide valuable insights for this region.
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
Population: 10,876,981 (2024)
Life expectancy: 82 years (men), 84 years (women) (2023)
Population density: 155.3/km² (2024)
Population growth rate: 3.4% (2024)
Population distribution: Population is heavily concentrated to the northeast on the Musandam Peninsula; the three largest emirates — Abu Dhabi, Dubai, and Sharjah — are home to nearly 85% of the population.
Labor force: 7,077 million (2024)
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
GDP in current prices: USD 537.08 billion (2024)
GDP growth: 3.8% (2024)
GDP per capita:USD 48.83 thousands (2024)
Unemployment:2.1% (2024)
Inflation: 1.7% (2024)
Economic indicators such as GDP growth and inflation are critical components of marketing research, helping businesses understand market dynamics and consumer behavior.
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
Total exports: USD 309,705,155 thousands (2024)
Total imports:USD 326,119,042 thousands (2024)
Trade balance: USD -16,413,887 thousands (2024)
Main exports: Mineral fuels, mineral oils and products of their distillation, natural or cultured pearls, precious or semi-precious stones, precious metals, metals clad, aluminium and articles thereof, plastics, nuclear reactors, boilers, machinery and mechanical appliances.
Main imports: Natural or cultured pearls, precious or semi-precious stones, precious metals, electrical machinery and equipment, nuclear reactors, boilers, machinery and mechanical appliances, vehicles other than railway or tramway rolling stock, and parts and accessories thereof, commodities not elsewhere specified.
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
According to the 2025 World Investment Report 2025 published by UNCTAD:
FDI: USD 45,632 million (2024)
FDI stock: USD 270,619 million (2024)
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
Total telephone subscriptions (fixed lines): 2,259 million (2023)
Total mobile line subscriptions: 21.2 million (2023)
Internet country code: .ae
Broadband – fixed subscriptions: 3.95 million (2023)
Disclaimer: Although we carefully researched and compiled the above information, we do not give any guarantee with respect to the actuality, correctness, and completeness)
10th floor Swiss Tower, office 10-02-D2 Jumeirah Lake Towers, Cluster Y,
Dubai / United Arab Emirates
dubai@fmcgroup.com
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