Rippling has grown rapidly from a small startup into a company with thousands of employees. Its rise reflects the increasing demand for integrated HR and IT solutions that simplify business operations.
Over the years, Rippling has expanded both its workforce and customer base, becoming a key player in HR, payroll, and IT management. The company’s growth shows how technology can streamline complex processes for businesses of all sizes.
In this article, we’ll explore Rippling’s employee growth, funding, valuation, user demographics, and how it compares to other Employer-of-Record platforms. These insights highlight the scale and influence of Rippling today.
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Rippling has grown rapidly from a small startup into a company with thousands of employees. Its rise reflects the increasing demand for integrated HR and IT solutions that simplify business operations.
Over the years, Rippling has expanded both its workforce and customer base, becoming a key player in HR, payroll, and IT management. The company’s growth shows how technology can streamline complex processes for businesses of all sizes.
In this article, we’ll explore Rippling’s employee growth, funding, valuation, user demographics, and how it compares to other Employer-of-Record platforms. These insights highlight the scale and influence of Rippling today.
Author
Co-author
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Mr. Stephan Dorn
Managing Partner
In 2018, Rippling had roughly 250 employees. By 2026, Rippling reports 3,920 staff. This growth reflects Rippling’s rapid scaling across HR, payroll, and IT operations.
Rippling’s platform appeals to businesses of all sizes, but especially tech-focused and mid-sized firms. Press reports from May 2025 indicate the company serves over 20,000 customers, up from around 15,000 in 2023. This growth highlights the platform’s market acceptance and trust among businesses.
The number of customers has steadily increased as Rippling added new features like payroll, device management, and global HR services.
Year | Customers |
2023 | 15,000 |
2025 | 20,000+ |
Rippling’s focus on automation and integrated HR/IT solutions has made it a preferred choice for companies looking to reduce administrative work.
Sources: Reuters, Techcrunch
Rippling’s valuation reflects both its rapid growth and investor confidence. Its post-money valuation has increased sharply over the past few years.
Year | Valuation |
2021 | $6.5B |
2024 | $13.5B |
2025 | $16.8B |
Series rounds played a big role in Rippling’s valuation growth. The company raised capital from seed funding to Series G, steadily increasing investor confidence and market value.
Rippling’s funding history shows strategic growth at each stage, helping it expand services, build technology, and hire talent. The company consistently attracted investors by showing high growth potential.
Year | Series | Amount |
2017 | Seed | $7M |
2019 | A | $45M |
2020 | B | $145M |
2021 | C | $250M |
2022 | D | $250M |
2023 | E | $500M |
2024 | F | $200M+ |
2025 | G | $450M |
Each funding round allowed Rippling to add new features, enter new markets, and strengthen its technology platform.
Source: Rippling
Rippling serves a diverse group of businesses. Its users vary in industry, location, and size. Understanding this demographic explains why the platform remains popular.
The largest share of Rippling customers are in tech sectors.
Industry | Share |
Computer Software | 15% |
Internet | 9% |
Financial Services | 6% |
IT Services | 5% |
Most customers are U.S.-based, and the platform caters to small, medium, and large companies.
Metric | Share |
U.S. Customers | 85% |
Medium (50–999) | 52% |
Small (<50) | 33% |
Large (≥1000) | 14% |
Revenue-wise, the majority of Rippling clients are small to mid-sized businesses.
Revenue | Share |
<$50M | 61% |
$50M–$1B | 16% |
>$1B | 15% |
These demographics suggest Rippling targets mid-market companies but also supports small startups and large enterprises.
Source: Enlyft
Rippling’s popularity comes from its all-in-one platform. Companies choose it for efficiency, automation, and reduced manual work.
Rippling combines HR, payroll, IT management, and finance into a single system. This allows businesses to manage employee data in one place and reduce errors.
Rippling automates onboarding, payroll, benefits enrollment, and device setup. A new hire’s account, payroll, and devices can be ready in about 90 seconds with a few clicks.
By integrating multiple functions, Rippling eliminates duplicate data entry and minimizes paperwork. Employees and HR teams spend less time switching systems.
Rippling supports Slack, QuickBooks, Google Workspace, and other tools. It also handles tax filings and global compliance automatically. This makes it ideal for remote-first and fast-growing companies.
Rippling offers Employer-of-Record (EOR) services in roughly 80 countries, covering more than two-thirds of the global population. However, standalone EOR providers like Deel, Papaya Global, and Globalization Partners have broader reach.
EOR Platform | Coverage |
Rippling | 80 |
Deel | 150+ |
Papaya Global | 150+ |
Globalization Partners | 150+ |
Rippling’s EOR adoption is smaller. Deel, for example, serves about 37,000 companies globally and often ranks #1 on G2 for EOR services. Rippling’s EOR complements its core HR platform rather than acting as a standalone service.
Rippling focuses on mid-market companies that already have a domestic workforce. Its integrated approach (HR + EOR) appeals to businesses looking for efficiency, but companies needing maximum global reach often select pure-play EOR specialists.
Rippling has grown from a 250-person startup to a 4,000+ employee company serving over 20,000 clients. Its funding rounds fueled this growth, boosting its valuation to $16.8 billion by 2025.
The platform appeals to tech-focused mid-market companies in the U.S., providing an all-in-one HR and IT solution that reduces manual work and increases efficiency.
While Rippling’s EOR service is newer and smaller than standalone providers, its integrated approach positions it as a strong choice for companies wanting automation and streamlined operations in one system.
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